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After attending Florida A&M University for four years, Tunji Fadiora decided to drop out to launch Creative Culture Media in Jacksonville, FL. While working to provide support for small businesses, Fadiora was compelled to enhance his efforts to help entrepreneurs. Designed to cater to Black and brown founders, Elev8 Ventures was launched in 2018. The entrepreneurial community is committed to providing substantial resources to spur development for minority founders. Fadiora wanted to ensure individuals had access to competitive programs not contingent upon their economic status or geographical location. “We are evening the playing field. Resources are very accessible to certain groups of people in certain economic groups but Black and brown founders, people who look like us, are not used to having resources,” Fadiora told AfroTech. “So, we want to focus on the people who need these services more.”