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For many freelancers, landing clients is the hardest part of running a freelance business. This is especially true for those who are just getting started. But if you really invest in marketing and promoting your freelance business, finding clients can be a lot easier than you think. Here are some handy tips to help you get your freelance business off the ground. 1. PROMOTE YOUR SERVICES ON SOCIAL MEDIA Social media platforms like Instagram, LinkedIn, Twitter, and Facebook are great ways to get exposure for your freelance business. Optimize your social media profiles with keywords for whatever service you’re offering. Also, have a professional profile photo that’s the same across all platforms, which creates brand consistency. Follow the businesses you’re targeting and comment on their posts. Engagement is the key to building trust. 2. ASK FOR REFERRALS FROM EXISTING CLIENTS If you already have clients, but you’re struggling to find more, you can always ask your existing clients to...
Whether you’re new to freelancing or have been at it for a while, you may be wondering what you can do to foster the growth of your business. Perhaps you want to find more clients, or maybe you’re still struggling to find your first client. No matter what issues your freelance business may be having, you can benefit from the following tips. 4 HELPFUL TIPS FOR MASSIVE FREELANCE SUCCESS 1. HAVE A PROFESSIONAL-LOOKING WEBSITE One of the first things you should do before officially launching your business is build a website that showcases your expertise. Your website should show your services as well as a portfolio of your past work. This will help build trust with potential clients. 2. CHOOSE A SPECIALTY Specializing in a particular niche is another way to build authority and show that you’re an expert in your space. So for example, if you’re a freelance writer, you can specialize in writing health and fitness topics for gyms, yoga studios, doctor’s offices, hospitals, etc. This can be...