This week, the Atlanta Hawks Basketball team and Chase Bank, of JPMorgan Chase, announced a partnership that will enrich the Atlanta area. The joint venture will provide financial initiatives for Atlanta’s many residents and offer resources for underserved communities. While the financial terms of the sponsorship have not been made available, the benefits to the Atlanta community are invaluable. Chase will partner with local nonprofits to provide community members with financial workshops and panels featuring Hawk legends, as well as offer small businesses opportunities for economic growth. In addition, Chase will stimulate Atlanta’s growing economy over the next three years by adding approximately 30 retail branches in the Atlanta area and generating 150 jobs for residents. Chase card members will receive early-purchase options for Atlanta Hawk games, and the team will prominently present Chase signage in its State Farm Arena. Nearly 500,000 people now reside in the Atlanta area ,...